Microsoft and Sony want to attract clients from Nintendo
Posted on July 21, 2010 by preto
Despite being in the middle of summer, the major game companies are already preparing strategies to increase sales in the second half of 2010.
Both Sony and Microsoft, seeking to unseat Nintendo, whose Wii has sold over 71 million units worldwide. An enviable figure, when compared with the 40 million Xbox 360 consoles and the 36 million Playstation 3 sold so far.
Nintendo gambled at the time for games that appeal to the general public, though it meant moving away from the “gamers”, the most demanding users. Now, Sony has decided to introduce greater interaction technology through the launch of a new command for this September 15th. Playstation Named Move and is shaped like a stick with buttons, which ends in a luminescent sphere. It is used with the Playstation Eye, a camera that is on sale since 2007 and detects the voice and movements. Now also capture this command.
Richard Marks is a researcher in R & D unit for Sony. He was responsible for the design of the camera and is also behind the team that developed this command. Presented yesterday in Madrid Move Playstation potential. When using both devices, the user can see on the screen and change the command for a sword, tennis racket or a bat, making way for new ways to immerse audiences in video games. “We hope to be successful,” he said yesterday, “We want to serve to lengthen the lifecycle of the PlayStation 3. When we solve a necessity. It is not necessary a fourth version of this console to implement new technologies. ”
Microsoft, meanwhile, has decided to dispense with any type of drive to develop its Kinecta, a sensor that is able to track the movements of the player’s body, respond to voice commands and provide an immediate multiplayer experience. Chris Lewis, vice president of Xbox Europe, taking advantage of the recent launch of the Xbox 360 250 Gb, announced this week that the company intends to offer for sale this November Articles Kinecta, thus benefitting the Christmas shopping period. According to Lewis, Kinecta is “an innovative device. There is no other offer on the console market that has this level of sensitivity of motion, face and voice. ”
Microsoft expects to exploit this technology to appeal to the common user, who needs perks when purchasing video games. It also presents its product as the perfect family game. When asked whether the person may feel strange to have nothing in their hands, Lewis replied that “the feedback has been very positive. The audience can dance and watch their movements in the video game, or even exercise can do everything and instructor. “When asked about Kinecta Marks says:” The advantage of our control is that it can be more complex actions that are possible with only their hands. ” Yes, games like the dance are not as comprehensive.
Regardless of who wins, it is clear that the world of video games evolves in unexpected ways.
‘Playstation Move’
- The controller will be priced at 39.99 euros. It can buy a kit that includes the camera, for 59.99 euros.
- It is compatible with over 20 game titles.
‘Kinecta’
- Microsoft’s product will cost around 150 euros. You can buy a kit with the new version of the ‘Xbox 360′.
- Will be available more than 15 titles that use ‘Kinecta’.